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Turn what you know and can do into content people will pay you for — without pretending to be someone you’re not.

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What others say

Testimonials

@ogrodnik.doskonaly

gardener, content creator

POV: I start working with Mateusz. Eleven days later, I’ve made as much as I did in the entire previous year. Unbelievable.

@kate.muller.photo

wedding photojournalist

I was afraid it was ‘too expensive.’ If I could turn back time, I would have done it a year earlier.

@paula_tkacz

Pracownia Ruchu

We’d barely started implementing the strategy, and we’d already broken our Instagram records. And this is only the beginning.

@kredytowyporadnik_pl

entrepreneur

From the start, I knew we were in good hands. I wholeheartedly recommend him to anyone who wants to grow their brand intentionally.

@anastazja.bernad

parenting coach

Working with him is like a conversation in half-light — over time, something real begins to emerge. Sometimes in places you’ve never looked before.

@kasiacoztymseksem

content creator

If you need someone to truly hear you and help you show the world who you are and what matters to you — Mateusz is your person.

@dodoknitter

traveller

Mateusz doesn’t sell marketing. He shows you how to open up to the world, say what moves you — and not lose yourself.

@kornelia.strzelecka

actress, screenwriter

In just a few sentences, Mateusz explained what the internet couldn’t make clear even after extensive research.

@kat_szewczyk

designer

If it weren’t for him, I’d still be going in circles. Now everything is clear, and things put off for years have finally started moving.

@love_fodmap

clinical dietitian

Like watching a film about yourself, except this time I finally understood the protagonist. Or getting a haircut from a great stylist — not so you’d look different, but so you’d finally look like yourself.

@oh_meal

clinical dietitian

He brings order to chaos. Complex topics? The essence in a single sentence. Meetings with him are a beacon as you work on your brand.

@wszedziewazne

psychologist

He teaches you to build a brand from who you already are. Working with him isn’t about strategy — it enriches you on every level.

@olga.malycha

COO at a real estate agency

First he wanted to understand; only then did he make suggestions. No templates, total commitment. A partner, not a contractor.

@mlodyjantattoo

tattoo artist

The frustrating thing is, I couldn’t create something as natural as Mat did.

@panstwo_chilkowscy

travellers, content creators

We discovered what was truly worth sharing. Mat helped us see our real potential.

@kajotka.kjk

MTB rider

You think you know what you want to show. Then Mateusz comes along, and you realise it was only the tip of an iceberg of everything that’s great about you.

@kupa_zdrowia

educator

The knowledge he shares is all substance, served in a way that’s tasty and easy for anyone to digest.

How I can help

Services

Brand strategy

We all have little monsters in our closets and desires no one knows about. I’ll show you how to share them.

Communication strategy

Without some grand once-upon-a-time story, you’ll build a community you’d want to belong to yourself.

Communication rollout

The moment I win a client, I start losing them — and that’s a good thing. I’ll teach you to captain your own marketing ship.

Digital product sales

A poor strategy and a price that’s too low can sink a sale. We’ll launch a product that delights people before it even reaches the market.

Visual identity system

We’ll create a visual identity that brings out who you are. Then you’ll be able to use it on your own.

Marketing consulting

My hands can’t heal, but show me your mess and I’ll help you put things back in order.

You book an online consultation

Then we decide whether to take it further.

Online consultation

One-off online meeting

Got a marketing or business problem? You’ll leave the meeting with my take on it.

Book your consultation below.

PLN 911 excl. VAT

PLN 1,121 incl. VAT

0% instalments

Strategy and other topics

One-off online meeting

Considering a strategy or a longer-term collaboration? You’ll leave the meeting with a quote.

Book your consultation below.

PLN 911 excl. VAT

PLN 1,121 incl. VAT

Your advantage is what you hide on your CV

So-called flaws. Obsessions. Unusual ways of thinking. Everything the experts told us to suppress — that’s exactly what AI can’t copy.

Mateusz Szufel

@mateuszufel

I’m simultaneously two steps behind and three steps ahead. I have autism, ADHD and type 1 diabetes. I also have a wife and a dog, and in winter I escape to Spain, to a town called Xàbia or Jávea. My dream was to live by the sea, in the sun and under palm trees. And that’s what happened.

I’m autistic. Being autistic has taught me how important it is to be yourself and avoid adapting to others at the expense of your health. Today I live my own life and show others how they can live theirs. In doing so, I stand up for my past self.

I’m a marketing strategist. I got fired from my first job, but things got better after that. I spent 10 years working in marketing and advertising. My work has been recognised and awarded several times. I’ve worked with brands including Volkswagen, Łomża, Nikon and Onet.

I used to be a university lecturer. For eight years, I taught at Polish universities, sharing my knowledge of copywriting, marketing strategy and image building.

I’m a cultural studies graduate, because I dropped out of law to study Comparative Studies of Civilisations at Jagiellonian University. Then came Sociology and E-marketing. I also earned a Professional Diploma in Digital Strategy & Planning from one of the world’s most prestigious marketing institutes.

Finally — which brings us to now — I moved into consulting. I help people, probably people like you, create what matters to them.

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